Describe your strategic approach and how it will set your company apart from your competition to give you a competitive advantage.

Group Assignment 1.2

Prepare an analysis (800-1200 words) discussing your strategy using the following discussion points.

1. Identify the principle area of responsibility of each co-manager (finance, marketing, operations, etc). (There are 3 co-managers)

2. Describe your strategic approach and how it will set your company apart from your competition to give you a competitive advantage.

3. Explain how you will execute your strategic approach.

4. Detail the financial measures you will use to measure the effectiveness of your strategic approach and how they will be tracked.

5. Explain why your strategy will be successful enough to take business away from your competition.