How are you going to judge the way the subject operates? What have you learnt about entrepreneurship and innovation from the module and elsewhere that you can use to make the assessment?
Creating Entrepreneurial Leadership Semester 2
Decide how you are going to measure performance – it will not ‘just’ be financial ratio analysis. If you only use financial analysis and ratios you will score very badly for his component of the assessment.
How are you going to judge the way the subject operates? What have you learnt about entrepreneurship and innovation from the module and elsewhere that you can use to make the assessment? There are many ways to assess performance read widely and find ones that suit the nature of your chosen individual / organisation
Are they doing well? Could they do better? How? This is where you make, and justify, recommendations for improvements or changes that the subject could sensibly make.
As you are making recommendations for improvements it is not a good idea to select an historical individual / organisation. So,do not chose Steve Jobs! If you must choose Apple then you need to be considering the performance of the company and the current leadership team.
Remember that this is a report and should be structured as such. The executive summary is part of the word count and the only appendices allowed are the references – no other appendices will be read or considered in marking your work.