How can influencer endorsement affect consumers decision making process through social media marketing?
How can influencer endorsement affect consumers decision making process through social media marketing?
7,500 words
Detailed review of existing published research
NOT an explanation/description of a topic and NOT a persuasive argument you are not writing an essay
Analysis of existing research establishing the evidence base
YOU ARE NOT PERMITTED TO DO A CASE STUDY ANALYSIS
Demonstrate your analytical abilities
Demonstrate your ability to organize, synthesise and categorise large amounts of literature published research
Improve your employability prospects